Featured photo by: @chrisnumber8 Singapore

One color! Two color! Three color, four! Color brings life to our surroundings — it’s a visual language that allows us to communicate with everything around us, and often times, can completely change our experience. That’s why this week’s Instagram challenge is all about #PPMulticolor!

Whether it’s the brightly colored houses of Burano, Italy or a masterfully designed interior at a chic coffee shop in Montreal — this week we’re challenging you to observe and capture the colors all around you.

We’ll be joined by guest judges @meanderingmacaron and @codyguilfoyle who can’t wait to see your colorful entries. Head to their feeds for inspiration, and follow the steps below to share:


  1. Post or re-post photos/videos according to your interpretation of the theme between Tuesday, June 27th and 11:59am EST on Sunday, July 2nd;*
  2. Tag @passionpassport and #PPMulticolor in your caption (if in the comments, we may miss it);
  3. Tell us a story with your caption: Where were you? What made you pause? What was going through your head in the moment?; and
  4. Check the sample below and get creative with your entries!

*NOTE: Entries must be posted or re-posted (i.e. you cannot simply ‘tag’ an older photo/video) from a public account during the challenge period. Those posted from private accounts and/or posted outside of the challenge period will NOT be considered eligible for feature.

We’ll announce the winner and honorable mentions Monday, July 3rd on our Instagram feed based on the guest judges’ scoring of Quality of Image, Quality of Caption, and Creativity/Interpretation of the Theme.


@kayla.photograph Ripon, California, USA

“This photograph was taken on one of the most memorable days of my life…The balloons lifting into the air — color meeting the light — marks my height of inspiration.” @passionpassport #PPMulticolor

@kayla.photograph Ripon, California, USA

Check our full Terms & Conditions, and contact our IG Manager Elliot Vernon at elliot@transfer.passionpassport.com with any questions.